PRIVACY POLICY

DATA PROTECTION & PRIVACY PROTOCOL

This Privacy Policy describes how SOMNATECH (the "Site", "we", "us", or "our") collects, uses, and discloses your Personal Information when you visit or make a purchase from somnatechsleep.com.

1. DATA COLLECTION ARCHITECTURE When you interact with our laboratory interface (the Site), we collect certain information necessary to process your orders and optimize your user experience:

      ●  Device Information: Version of web browser, IP address, time zone, cookie information, and how you interact with the Site.

      ●  Order Information: Name, billing address, shipping address, payment information (including credit card numbers), email address, and phone number.

      ●  Purpose of Collection: To provide products to you, process payment, arrange shipping, provide invoices/order confirmations, and screen for potential risk or fraud.

2. SHARING PERSONAL INFORMATION We partner with specialized service providers to facilitate our operations and fulfill our contracts with you.

      ●  Operational Infrastructure: We utilize secure, industry-leading e-commerce infrastructure to power our online store and manage your data with encrypted protocols.

      ●  Legal Compliance: We may share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.

3. BEHAVIORAL ADVERTISING & OPTIMIZATION As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you (e.g., via advanced analytical tools and social media integration).

      ●  You can opt out of targeted advertising by visiting the Digital Advertising Alliance’s opt-out portal at: http://optout.aboutads.info/.

4. YOUR RIGHTS (GDPR & CCPA)

      ●  GDPR: If you are a resident of the European Economic Area (EEA), you have the right to access the Personal Information we hold about you, to port it to a new service, and to ask that your Personal Information be corrected, updated, or erased.

      ●  CCPA: If you are a resident of California, you have the right to access the Personal Information we hold about you (also known as the ‘Right to Know’), and to ask that your Personal Information be corrected, updated, or erased.

      ●  To exercise these rights, please contact our data compliance team at support@somnatechsleep.com.

5. COOKIES & TRACKING A cookie is a small amount of information that’s downloaded to your computer or device when you visit our Site. We use a number of different cookies, including functional, performance, advertising, and social media or content cookies. Cookies make your browsing experience better by allowing the website to remember your actions and preferences.

6. DATA RETENTION When you place an order through the Site, we will retain your Personal Information for our records unless and until you ask us to erase this information.

7. MINORS The Site is not intended for individuals under the age of 18. We do not intentionally collect Personal Information from children. If you are the parent or guardian and believe your child has provided us with Personal Information, please contact us to request deletion.

8. CONTACT For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by e-mail at support@somnatechsleep.com.